5 Tips to Successfully Deal with Non-Paying Clients
There’s no denying that running a business is demanding. Small business owners are honestly the real MVPs doing the most day after day. While overseeing everything from accounting, HR, and IT to sales and personalized marketing strategy, they work to...
5 Reasons Why Your Business Needs Email Archiving
Email archiving is one of those solutions you think you will never actually use. Even if that was actually true, it still doesn’t mean that you should ignore it. According to statistics, the average office worker received about 90 emails...
How to Upscale Your Business with a Referral Program
Referral marketing is still one of the most explosive forms of marketing. Customers convincing other customers to support your brand is the definition of viral growth. It's the type of growth that brands like Paypal and Airbnb achieved from their...
How to Build an Effective Retail Customer Engagement Strategy After COVID-19
The day after the crisis brings in lots of variables that businesses of all sizes need to cope with: The market is shrinking as job cuts continue and consumer spending is getting weaker. During the pandemic, consumer behavior and preferences...
5 Tips to Maintain the Supply Chain in the COVID-19 Crisis
There is no denying that the global COVID-19 pandemic that is currently taking place is going to have short, mid, and long-term ramifications for companies around the world. In fact, more and more companies across the globe are reporting a...
Your eCommerce Website Lost Its Speed? Here’s How to Quickly Restore It
A website's speed is one of its crucial technical aspects for several reasons. First and foremost, it is absolutely vital for the overall user experience. People on the internet are not particularly patient, and if they can't get what's on...
How AI is Transforming Digital Marketing
It's no secret that artificial intelligence is bringing about significant changes in the world around us. It's revolutionized our approach to everything from healthcare to traffic management and the way in which we discover and consume entertainment content. And of...
Show Don’t Tell: How to Make a Persuasive Product Video
Product videos are more than a popular way to market your product. According to recent data, 77% of consumers think businesses who create videos are more interested in building a relationship with their customers. And almost half of all shoppers...
A Step-by-Step Guide to Creating a Powerful Brand Identity
Since the modern business environment is becoming oversaturated with each passing day, every aspiring business needs to find a way to stand out from that crowd. It’s no longer enough to simply brand your business and hope for the best....
8 Advantages of Blogging for Digital Marketing
When we talk about Components of Digital Marketing in 2020, the discussion is incomplete without blogging. Every website needs to have a blog, whether it is entertainment-based or a business looking to make their way up in the ever-expanding market. ...