Category: Management

Four Benchmarks the Distributed Workforce Should Follow

The COVID-19 pandemic has put distributed work into the spotlight, even though it has existed for years. Many people have been working off-site at least once a week well before the pandemic appeared. The numbers are now increasing and PwC...

/ December 22, 2020

How to Choose the Best Communication App for Your Business

In the new normal where remote work is the norm, effective communication is the pillar of success for businesses. That said, it doesn’t really matter if your employees are at the office or working remotely. If they are not communicating...

/ December 15, 2020

How to Outsmart Your Competitors in 2020

Every day, new businesses launch, and others close. Even if you don't have a ton of competition, that could change at any moment. It's vital to know who your challengers are, what they do well and what you do better....

/ January 16, 2020

Should Your Employees Work from Home?

Working from the comfort of your home sounds like an ideal situation. Technological advancements have allowed businesses to leverage remote work and hire people from all over the world. Also, without technology and its innovations, remote work wouldn't be possible...

/ August 18, 2019
Brand name

How a Weak Name Can Diminish the Value of your Brand

When you are brainstorming the perfect name for your business, you may find that certain people will tell you not to worry about your business name because they believe they lack any tangible value. These people believe that names are...

/ May 28, 2019
Trade show

9 Things to Consider Before Attending Your First Trade Show

For any size business, attending a trade show can be an incredible way to gain visibility, as well as interact with potential customers. It’s an excellent place to show-off or demonstrate new products, too. While the conference will play out...

/ March 7, 2019

Ensure Positive Team Spirit in Your Employees

In theory, a positive team spirit is a result of an individual effort of all employees, however, in order for people to really start trying, they need to have a strong enough incentive. In theory, this may sound all wrong,...

/ January 25, 2019
ecommerce

How to Organize and Schedule an Online Sale for e-Commerce

The rules of announcing a sale have changed since your e-Commerce store is now “open” to the world. You can reach a nearly infinite amount of potential customers from your laptop. There is no limit to how many people can...

/ November 23, 2018
Starting a business

Steps to Take When Starting a Business

Venturing into the business world is a bumpy ride. Not only do you have to pull your socks up but you also have to make sure you have your mind firmly set on success. Needless to say, there is very...

/ September 28, 2018

How to Develop an Employer Branding Strategy

There’s nothing more important for a company than its employees. They are the driving force behind the success you make and attracting the best and the brightest should be your goal from day one. Employer branding is the key to...

/ July 26, 2018