A Step-by-Step Guide to Creating a Powerful Brand Identity
Since the modern business environment is becoming oversaturated with each passing day, every aspiring business needs to find a way to stand out from that crowd. It’s no longer enough to simply brand your business and hope for the best....
Forex Trading: 5 Actionable Tips to Become a Successful Forex Trader
The modern financial sector offers a myriad of lucrative opportunities for investors and aspiring currency traders, as the rise of technology and smart tools has allowed anyone with the required investment capital to become a forex trader quickly and easily....
Digital Video Marketing – Current State and Future Trends
Since the earliest days of television, the medium of video has all but dominated the world of marketing. As the decades rolled by, TV commercials have become the standard against which all other marketing channels were compared. TV commercials have...
How to Save Your Startup from Running Out of Money
It doesn’t matter how amazing your business model is, how profitable your venture seems to be or how many investors are lining up to support your startup – you can’t survive (let alone thrive) if your startup runs out of...
How Can Leaders Attract and Retain the Right Talent
One of the main priorities for companies all over the world is how to attract and retain the right talent. The main reason so many businesses are on the lookout for talented employees is that they're more likely to be...
Ensure Positive Team Spirit in Your Employees
In theory, a positive team spirit is a result of an individual effort of all employees, however, in order for people to really start trying, they need to have a strong enough incentive. In theory, this may sound all wrong,...
Designing a digital marketing strategy – the fundamentals
As a digital marketer, you will rarely find a point in your career when you’ve reached the limits of what you can do for your client. However, many DMMs often do not understand the difference between tactics and strategies. They...
6 Ways Social Networking Can Help Your Business
The social media ecosystem is booming at an unprecedented rate. If there was ever any doubt, now it is clear that digital socializing is much more than a passing fad. The most prominent social networks have established themselves as marketing...