In the 21st century, digital technologies impact almost every sphere of our lives, from healthcare to shopping.

With your smartphone, you can take as many photos as you desire. You do not need to worry about expensive film rolls and memory shortages anymore.

Are you looking for a job? You are not restricted to the companies in your city or area. With the rise of cloud technologies, you can connect with international employers. 

If you want to learn more about the perks of technology for our daily lives, keep reading.

Enhanced Communication

In 2021, the number of global smartphone users has reached 6.378 billion. That is 80.69% of the world’s population. 

The rise of advanced technologies, such as mobile internet, the cloud, or social networks, has changed our communication patterns. Instant messaging and social networking have replaced traditional audio calls. These applications are built in the cloud, allowing users to communicate in real-time, irrespective of their location or time zone.

Another medium that has gained momentum over the past few years is cloud-based video calls. It allows us to communicate with friends and families across the globe. 

Since the Coronavirus pandemic breakout, these technologies have enabled remote working. With tools like Zoom or Skype, distributed teams can communicate, collaborate, and bond from the comfort of their homes. For employers, cloud team collaboration tools are an opportunity to dive into the international talent pool and boost company culture. 

Increased Safety

With the rise of artificial intelligence and IoT, we can make almost every aspect of our lives safer. 

One such example is the use of ignition interlocks in vehicles. Ignition interlock devices are handheld car breathalyzers that measure the amount of alcohol in a driver’s breath. Installing them is required by an ignition interlock program introduced by many states. The system monitors repeat offenders. However, the device is also a perfect solution for any driver wanting to improve their safety. If their breath test is above the pre-set limit, the vehicle will not start.

Digital technologies, such as sensors, can also enhance employees’ safety in the workplace. When staff members are familiar with the working environment, the likelihood of accidents lowers. Many companies use environmental sensors to detect potential safety/health risks and minimize them on time. 

More Accessible Shopping

The online retail landscape is growing at an astounding rate. According to statistics, e-commerce reached $408.51 billion in the first half of 2021.

By selling online, companies can expand their reach and put their products in front of international audiences. Apart from website sales, they can also leverage online selling platforms and social media sales. Digital marketing channels, such as social networks, email marketing, and SEO, let retailers create highly targeted marketing campaigns. 

For customers, online selling is a chance to find new brands, compare prices, and make purchases from the comfort of their homes. Ecommerce increases the convenience of shopping and makes the process faster and safer, especially in the era of strict social distancing measures. 

Most importantly, digital tools improve brand-customer communication. Consumers can reach out to companies via multiple channels, including live chat, chatbots, emails, contact forms, social networks, or IM tools. By investing in these customer service channels, brands make sure they can meet customers where they are.

Advanced Fitness and Health Tracking

Wearable devices have enhanced fitness and health tracking. Smartwatches and fitness bands monitor our physical state, while cloud fitness apps interpret the data and provide instant feedback. The devices can track a wide array of health metrics, including your heart rate, blood pressure, temperature, and sleeping patterns. 

Wearable devices and cloud technologies also play an immense role in the healthcare industry. Patients can now use palm-sized gadgets to measure blood pressure, heart rate, oxygen saturation, ECG, and so forth. The device sends the data to the healthcare institution, providing doctors with real-time insights into patient health. Based on this information, they can prescribe more effective therapies. 

Most importantly, medical records are digitized, reducing the need for paperwork. The documents are stored in the cloud and are accessible to physicians from multiple devices and locations. 

Wrapping Up

The dramatic evolution of technology has improved our daily lives on multiple levels. It allows for seamless communication, online shopping, and remote work. Most importantly, advanced IoT technologies improve our health and safety. With these technologies, we can measure our health metrics in real-time and minimize the risk of diseases. 

Which technologies do you use the most? We are looking forward to hearing your thoughts!

Posted by Elaine Bennett

Elaine Bennett is an Australian-based digital marketing specialist focused on helping startups and small businesses grow. She writes hands-on articles about business and marketing, as it allows her to reach even more people and help them on their business journey.