All posts by Elaine Bennett

Elaine Bennett is an Australian-based digital marketing specialist focused on helping startups and small businesses grow. She writes hands-on articles about business and marketing, as it allows her to reach even more people and help them on their business journey.

5 Essential Digital Capabilities to Ensure Business Growth and Resilience

The entire business world has taken quite a hit during the pandemic. Some have had to shut down their operations entirely, others have had to send their teams home and adapt to remote work, while some have had to restructure...

/ January 15, 2021

How to Prepare Your E-commerce Store for the Holidays

Every year, online retail brands brace themselves for the holiday hype. They stock up on the typical best-sellers, notify their repeat customers to let them know their favorites are in stock, and start advertising for the upcoming deals and discounts....

/ December 7, 2020

Vladimir Cizelj and Vlatacom Safe City Concept and Its Benefits

Having a safe and secure city to live in is high on the priority list for the majority of citizens around the world. Vladimir Cizelj and his renowned Vlatacom Institute are dedicated to creating solutions that turn this concept into...

/ November 30, 2020

6 Easy Steps to Change Your Physical Business to an Online Platform

People’s purchasing behavior has changed ever since the COVID-19 pandemic started early in 2020. More and more purchases are being made online. Having an online platform means it helps you stay competitive in the marketplace and allows you to stay...

/ November 20, 2020

4 Ways to Collect Money from Slow-Paying Clients

At the very beginning of your business journey, you must have quietly thought to yourself: if only I could somehow manage signing up clients, the rest would be a breeze. Then, clients started flooding your way, your reputation soon preceded...

/ September 22, 2020

Top 4 Tips to Use Personalization to Boost AOV and Conversion Rates

There’s nothing new about personalization in the world of digital marketing. It’s been used for years in an attempt to create a stronger, more long-lasting relationship with any brand’s target audience, to skyrocket their interest, and to make sure their...

/ August 25, 2020

How to Leverage ‘Social Proof’ to Optimize your Conversion Rates in 2020

Social proof has become one of the most effective client acquisition devices both new and established brands can deploy. To back these claims, we have 2 notions that we’d like to address:  Humans are essentially social animals Word-of-mouth never fails...

/ March 5, 2020

Russian Investor Pavel Melnikov | Bizzmark Blog

Pavel Melnikov: A Profile of an Investor Pavel Melnikov was born on August 7th, 1964 in Sankt Petersburg, previously known as Leningrad. He is the founder of one of the greatest Russian companies which conducts the import of sanitary products,...

/ February 6, 2020

5 Tips to Help You Succeed With a Seasonal Business

As we enter the holiday season, many Christmas-themed businesses start running again. However, it's no secret that these seasonal businesses have it more difficult than regular ones. Sure, you can earn a considerable profit and revenue during the season but...

/ December 24, 2019

Tips to Prevent Bookkeeping Duties from Driving You Crazy

If you are not a professional bookkeeper or accountant, duties within this business area could become a nightmare. Not only that, as an entrepreneur, you have other priorities, but at the same time, you might ruin your business if you...

/ October 31, 2019