Category: Marketing

Digital Video Marketing – Current State and Future Trends

Since the earliest days of television, the medium of video has all but dominated the world of marketing. As the decades rolled by, TV commercials have become the standard against which all other marketing channels were compared. TV commercials have...

/ December 18, 2019

12 Marketing Strategies Your Business Should Take Advantage of

Small businesses have a limited budget and fewer resources, which means they absolutely have to optimize their marketing strategies. When you have less to work with, you have to make the most of what’s available. That’s why it’s important to...

/ December 16, 2019

Top 5 Marketing Trends To Follow in 2020

We live in a fast-paced world where there are new trends in almost every field emerging on a daily basis. Such is the case with marketing as well, and if you want to nail your marketing efforts in the next...

/ October 8, 2019

5 Ways to Increase Engagement on Facebook

We’ve all heard it: ‘organic reach is dead’. After Mark Zuckerberg announced early in 2018 Facebook would be slashing organic reach on Facebook business pages to ‘improve user experience and help Facebook users make more meaningful connections with their friends...

/ September 17, 2019

When Creativity Meets the Facts: Vladan Dobrenov Reveals Infostarters’ Origin Story

In a dense and highly competitive market, a unique and appealing visual identity can make or break a brand.  Thanks to his extensive experience in web design, the CEO of Art&Code Creative Studio Vladan Dobrenov understands just how important aesthetic...

/ September 9, 2019

Role and Objective of Conducting Advertisement for Your Small Business

Businesses carry out an advertisement for achieving various goals in their business, they use various advertising platform to place ads. Businesses use traditional venues such as general magazines, newspapers, etc to advertise their products or services, besides this, they also...

/ September 3, 2019

How to Improve Social Media Traffic Through On-Page Changes?

If your Facebook page is a lonely island nowadays, you know it is time to act and try something new. You need to think about the source of the problem - it is both important to know your audience and...

/ August 27, 2019

7 Steps to Launch a Profitable Online Course

If you are thinking about launching your own online course business, you should know that this is the best time for it.  Why? Well, there is no doubt that online education is the future of education. According to the World...

/ August 12, 2019

Building Online Presence: Why Brick and Mortar Stores Need A Blog?

A lot of brick and mortar stores focus on retaining and getting customers. Not surprisingly, it’s a lot harder to get new customers as opposed to retaining old ones. Getting first-time customers to try out your product takes time and...

/ August 1, 2019
blogging

4 Important Blogging Strategies to Build an Audience and Create a Brand

Blogging is no longer something that can be pushed to the sidelines. If you’re running an online business, you need to create a brand. A key component of that is to create a content marketing strategy, specifically a blog strategy....

/ June 21, 2019