Category: Marketing

How to Improve Social Media Traffic Through On-Page Changes?

If your Facebook page is a lonely island nowadays, you know it is time to act and try something new. You need to think about the source of the problem - it is both important to know your audience and...

/ August 27, 2019

7 Steps to Launch a Profitable Online Course

If you are thinking about launching your own online course business, you should know that this is the best time for it.  Why? Well, there is no doubt that online education is the future of education. According to the World...

/ August 12, 2019

Building Online Presence: Why Brick and Mortar Stores Need A Blog?

A lot of brick and mortar stores focus on retaining and getting customers. Not surprisingly, it’s a lot harder to get new customers as opposed to retaining old ones. Getting first-time customers to try out your product takes time and...

/ August 1, 2019
blogging

4 Important Blogging Strategies to Build an Audience and Create a Brand

Blogging is no longer something that can be pushed to the sidelines. If you’re running an online business, you need to create a brand. A key component of that is to create a content marketing strategy, specifically a blog strategy....

/ June 21, 2019
Brand name

How a Weak Name Can Diminish the Value of your Brand

When you are brainstorming the perfect name for your business, you may find that certain people will tell you not to worry about your business name because they believe they lack any tangible value. These people believe that names are...

/ May 28, 2019
Content

5 Ways to Use Content to Increase Organic Website Traffic

Quality content can help you achieve a lot of wonderful things in the digital world. From improving your brand reputation and awareness to boosting your entire sales cycle, and ranking you higher in the SERPs, designing and crafting quality content...

/ May 17, 2019

How to Improve Main SEO Factors of Your Website

Needless to say, the quality of your website has a great influence on your business results. However, your website has the same needs as the products and services you’re offering. Unless you let the world know about them, you won’t...

/ May 9, 2019
Twitter for Business

8 Best Practices for Using Twitter for Business and Marketing In 2019

Twitter is a leading social media channel and it has several options to optimize business strategies, regardless of your business sector and industry.

/ March 19, 2019

The Art of Building a Consistent Brand Identity

In this overcrowded digital marketing landscape, building a solid brand is the only way to stand out and boost customer loyalty. This is where brand consistency comes to shine. It lets you deliver the same messaging, evoke the same emotions,...

/ January 31, 2019

5 Ways Magento Transactional Emails Can Help You Sell More

If you think emails are outdated, think again: a report by DMA states that for every $1 spent on email marketing, you will receive $32 in return. Emails do great in terms of business promotion, customer retention, reduction of cart...

/ December 17, 2018