Category: Marketing

Brand name

How a Weak Name Can Diminish the Value of your Brand

When you are brainstorming the perfect name for your business, you may find that certain people will tell you not to worry about your business name because they believe they lack any tangible value. These people believe that names are...

/ May 28, 2019
Content

5 Ways to Use Content to Increase Organic Website Traffic

Quality content can help you achieve a lot of wonderful things in the digital world. From improving your brand reputation and awareness to boosting your entire sales cycle, and ranking you higher in the SERPs, designing and crafting quality content...

/ May 17, 2019

How to Improve Main SEO Factors of Your Website

Needless to say, the quality of your website has a great influence on your business results. However, your website has the same needs as the products and services you’re offering. Unless you let the world know about them, you won’t...

/ May 9, 2019
Twitter for Business

8 Best Practices for Using Twitter for Business and Marketing In 2019

Twitter is a leading social media channel and it has several options to optimize business strategies, regardless of your business sector and industry.

/ March 19, 2019

The Art of Building a Consistent Brand Identity

In this overcrowded digital marketing landscape, building a solid brand is the only way to stand out and boost customer loyalty. This is where brand consistency comes to shine. It lets you deliver the same messaging, evoke the same emotions,...

/ January 31, 2019

5 Ways Magento Transactional Emails Can Help You Sell More

If you think emails are outdated, think again: a report by DMA states that for every $1 spent on email marketing, you will receive $32 in return. Emails do great in terms of business promotion, customer retention, reduction of cart...

/ December 17, 2018
ecommerce

How to Organize and Schedule an Online Sale for e-Commerce

The rules of announcing a sale have changed since your e-Commerce store is now “open” to the world. You can reach a nearly infinite amount of potential customers from your laptop. There is no limit to how many people can...

/ November 23, 2018

How to Create a Coming Soon Page in WordPress

There is no doubt that coming soon page is an essential element of any website. Since it allows the website visitors to know about website launch date and other details. However, when it comes to creating a coming soon page,...

/ October 30, 2018

Powerful Strategies to Help You Make Your Mark in the eCommerce World

If you want to make your mark in the world of eCommerce, you need to stay at the top of your game. While a lot of people launch an online store with a “set it and forget it” mindset, the...

/ October 24, 2018

How HARO Helps SEO By Generating PR

If you google new ways to help improve your SEO, one of the main pieces of advice you will get will be to gain good quality backlinks for your website through a variety of means, including pitching journalists.While this works...

/ October 22, 2018