Category: Marketing

Top eight SEO trends for 2020
SEO is harder than it has ever been. Simply put, the barrier for entry for new businesses is getting lower and there are more and more businesses with which to compete. Keeping your finger on the pulse of SEO will...

How To Increase Engagement With Local Customers
Starting up your own small business might have been your lifelong dream, but it may easily turn into a nightmare if your store is empty, and your telephone never rings. The task ahead is not an easy one, as you...

Powerful Strategies to Help You Make Your Mark in the eCommerce World
If you want to make your mark in the world of eCommerce, you need to stay at the top of your game. While a lot of people launch an online store with a “set it and forget it” mindset, the...

4 Social Media Automation Hacks
Would you believe me if I said it was possible to keep the daily amount of time spent on effective social media engagement under 10 minutes? If you’re anything like me, you probably feel skeptical. After all, in order to...

Digital Video Marketing – Current State and Future Trends
Since the earliest days of television, the medium of video has all but dominated the world of marketing. As the decades rolled by, TV commercials have become the standard against which all other marketing channels were compared. TV commercials have...

12 Marketing Strategies Your Business Should Take Advantage of
Small businesses have a limited budget and fewer resources, which means they absolutely have to optimize their marketing strategies. When you have less to work with, you have to make the most of what’s available. That’s why it’s important to...

Top 5 Marketing Trends To Follow in 2020
We live in a fast-paced world where there are new trends in almost every field emerging on a daily basis. Such is the case with marketing as well, and if you want to nail your marketing efforts in the next...

5 Ways to Increase Engagement on Facebook
We’ve all heard it: ‘organic reach is dead’. After Mark Zuckerberg announced early in 2018 Facebook would be slashing organic reach on Facebook business pages to ‘improve user experience and help Facebook users make more meaningful connections with their friends...

When Creativity Meets the Facts: Vladan Dobrenov Reveals Infostarters’ Origin Story
In a dense and highly competitive market, a unique and appealing visual identity can make or break a brand. Thanks to his extensive experience in web design, the CEO of Art&Code Creative Studio Vladan Dobrenov understands just how important aesthetic...

Role and Objective of Conducting Advertisement for Your Small Business
Businesses carry out an advertisement for achieving various goals in their business, they use various advertising platform to place ads. Businesses use traditional venues such as general magazines, newspapers, etc to advertise their products or services, besides this, they also...