online marketing

For Online Lead Generation, You Get Few Second Chances

In reviewing data from more than 300,000 validated online sales leads from multiple companies, we discovered something surprising: 84 percent of the leads were generated on the first website visit. If marketers behind lead generation websites are expecting to win...

/ November 14, 2016

How did Hipsters Become a Brand?

It’s funny how hipsters can be simultaneously objects of ridicule and desire, associated with the new and hip, and also with the most absurd form of consumerism. Have you ever wondered why do we call them hipsters? The earliest known...

/ October 25, 2016

Making Work Seem More Like Play

The vast majority of us don’t enjoy going to work (of course, we try to make sure that’s not the case at Saberr, but we all have our off days!) Considering we spend most of our lives — on average...

/ October 10, 2016

Are Causes Becoming a Lost Cause for Marketers?

  One of the hottest topics in marketing in recent years has been the effectiveness of brand purpose and corporate social responsibility (CSR) on sales. Although there is strong evidence that consumers do prefer to spend money on goods and...

/ September 29, 2016
computer table

AltusHost Web Hosting Interview

Goran Mirkovic is a Marketing Manager at AltusHost, a Netherlands-based Web Hosting provider with International presence that has been part of the European hosting scene since 2008. He's an experienced online marketer, with dozens of amazing projects behind him. Goran’s...

/ August 30, 2016

10 Social Media Mistakes You Are Making

Social media is a very effective tool for marketers, though, there are plenty examples to be found of businesses and companies who have no idea how to properly maintain their social channels. We’ve listed 10 of the most common social...

/ August 23, 2016
money loans

How Banks Analyze Companies for Loans

Since banks' profitability is partly determined on how well they analyze corporate loan applications, the review process is quite relevant to risk management. To help the bank determine company viability and capacity to repay a loan, many financial, operational, market...

/ August 17, 2016
human bot

Are Bots Ruining Social Media for Marketers?

We're in the middle of another marketing revolution.  Chat bots, algorithms working in social media environment are getting used more and more every day. They answer customer support questions, they’re booking your flight, remind you of your next appointment, they...

/ August 3, 2016
writer

5 Tips for Freelance Writers No Matter the Niche

This article was contributed by our good friends at ACAD-WRITE. Writing is, for many, a beautiful occupation, but as some writers well know, making a living from writing can be tricky. Make sure you’re a freelancer who manages to write...

/ July 28, 2016

How To Generate Passive Income | Guest Post

In the extremely competitive business world of today,  successful businesses need to read the marketplace situation precisely and adopt the most appropriate methods. It is essential to understand that digital marketing methods are the crucial to the development of any...

/ July 26, 2016