Category: Marketing
Greatest Marketing Campaigns of All Time
What is it that makes a great campaign? The answer to this question is not that simple but at the same time not even that complicated. The answer lies in the words that the great Humphrey Bogart said in a...
Top 3 Low Cost Marketing Ideas
Trying to grow your business from its humble roots and step into the major league was never easy. Today, when business landscape has become global playing field, we can easily say that it is even harder than before. So, what...
Right Place And Right Time: Social Media Posting Schedule
Although in the beginning social networks were used for staying in touch with important people in your life and for stalking your ex partners, entrepreneurs and marketing managers quickly realized their promotional value. Social networks also adapted big time to...
Putting Together the Perfect Trade Show Team
Although it is true that today, a large portion of “serious business” is being conducted online, this still does not mean that the traditional notion of doing business has become obsolete. First of all, because of the infinite sea of...
How Hard Will Google’s April Update Hit Your Business
There’s been a huge increase in the number of internet users who use their phones to surf the web. In some countries like India, Saudi Arabia or DR Congo mobile usage has taken over the lead, while on a global...
How to improve your business using social networks
Owning a company means putting a lot of effort in order to make it popular and reliable. If you don’t want to your business to be suppressed by your competition, you need to advertise it properly. In the era of...
New Trends And Ways For Maximizing Your Marketing Effort In 2015
Digital transformation of business has led to new trends in business management, marketing and short-term and long-term planning. We have almost reached to the year 2015 and will see which are the latest trends that small business owners need to...
Marketing Experimentation And Offering ’Smart’ Discounts
Even though modern marketing tools are accessible to everyone nowadays, due to bad marketing decisions a lot of sales promotions turn out to be counter-productive. Marketing is defined as the methodology of communicating the value of a product/service to customers,...
How Often Should You Publish?
Google is getting smarter and smarter with each day and it is getting harder, respectively, to keep up with it in terms of winning that race for good page rank. However, one thing is for sure – relevant and high...
Marketing Tips For Small Businesses
It is hard for a small business to leave a good impression on wider audience next to the huge well-established corporations. Smaller business usually means less finances, what leads to poorer marketing that cannot compete with larger and more successful...