Category: Small Business
9 Things to Consider Before Attending Your First Trade Show
For any size business, attending a trade show can be an incredible way to gain visibility, as well as interact with potential customers. It’s an excellent place to show-off or demonstrate new products, too. While the conference will play out...
Steps to Take When Starting a Business
Venturing into the business world is a bumpy ride. Not only do you have to pull your socks up but you also have to make sure you have your mind firmly set on success. Needless to say, there is very...
Get Your Small Business Finances in Order as Soon as Possible
Every small business owner knows that the key to success isn’t just about making the most sales but also about how you manage your money. This means that from day one, you need to keep an eye on how much...
Small Business Branding: Do’s and Don’ts
After you’ve done everything to get your small business up and running, there comes a time when branding steps up on the stage. We probably don’t have to go into too much detail explaining why quality branding makes all the...
Six Things Every Small Business MUST Do Online
Today’s small businesses are living in an attention economy. They not only have to deliver better offerings than their competitors, but also captivate and connect with target consumers in a world where every website and media platform is competing for...
Essential Steps to Managing Small Business Growth
Small businesses are always pressured by competitors to expand and grow beyond their initial customer base. That’s the only way to stay competitive and it often requires business owners to reconsider what the main goal of their enterprise is. This...
What to Include in a Marketing Strategy
The marketing strategy should always be built upon market analysis. The purpose of this document is to describe how your business fits in the current market and what actions you can do to improve its position. You can’t write a...
How Can Small Businesses Benefit From BI & Analytics?
Today, companies that deliberately choose to ignore business intelligence and the power of their data are not doomed to failure, but they are destined to be quickly and inevitably overtaken by newer or more adaptable businesses. Truth to be told,...
Financial Management Basics for SMBs
All businesses, regardless of their size and niche, dedicate most of their efforts to money management. This is especially important for small- and medium-sized businesses that depend on cash flow to keep their operations going. For them, a well-organized financial...
Small Business Accounting Costs Your Company Should Expect
As a small business owner, you have a lot of costs to consider. One expense you might not have thought about is your accounting program. One of the biggest challenges entrepreneurs face is running a company’s finances. It costs money...