How to Maximize Your Freelance Rates: Strategies that Work
Don't sell yourself short. Learn how to charge top-dollar for your project work and increase your take-home pay. Scale Up to High-Paying Projects Whether you call yourself a freelancer, a contractor or a consultant, doing project-based work is a great...
4 Strategic Ways To Hire A-Player New Graduates
HR companies and research centres around the world have wondered about the secret formula for attracting top talent to companies that rely on innovation and creativity. They usually mention the following mix: However, some of these strategies have become obsolete,...
5 Ideas for Modernizing Your Employee Onboarding Strategy
Modern times have become unpredictable. How we interact with our fellow employees, hire new people and even tackle day-to-day operations may be done remotely or in fresh and exciting ways. If you want to attract top candidates, your employee onboarding...
Why You Should Build a LinkedIn Profile
During University you may have half-heartedly created a Linkedin profile, quickly pasting some work experience and adding a photograph for your page. However, once you graduate you will suddenly realize how useful Linkedin can be. When applying to jobs most...
Segmentation Strategy that Works for Small Businesses
Small-to-medium businesses (SMBs) may be small by name, but they make up 90% of all businesses. This large proportion of businesses know just how hard it can be to maintain a successful brand; it requires passion, self-discipline, and leadership. It...
6 Things to Consider When Expanding a Business
When a business has reached a point where it’s going steady, and the income is regular, the next natural thing to do is to expand to the next level. However, expansion poses a dilemma for most business owners. The thought...
How Businesses Can Use Artificial Intelligence to Supercharge Their SEO Efforts
80% of business leaders who adopt AI in their company work report rapid, positive changes. Artificial intelligence is being increasingly used in the case of search engine optimization (SEO) activities by businesses today. In 2019, Google was used for 2.3...
10 Trusted PSD to WordPress Service Providers
Looking for a tool or service to convert your Photoshop designs into functional WordPress websites? Converting your custom PSD to WordPress is a great way to design unique sites and blogs, as uniqueness can appeal to the end-users and turn...
Tips for Ethical Business Marketing During COVID-19
The global pandemic presents a challenge for nearly every type of business. Even essential services that are thriving struggle to balance marketing with keeping up with demands. Other industries had to come up with unique ways of reaching customers during...
The Importance of Employee Feedback to Small Businesses
Employee feedback is integral to the success of every business, so why do so many ignore it? If you’re part of a small business, you’re already no doubt aware of the positive impact that effective communication can have on productivity...