All posts by Elaine Bennett

Elaine Bennett is an Australian-based digital marketing specialist focused on helping startups and small businesses grow. She writes hands-on articles about business and marketing, as it allows her to reach even more people and help them on their business journey.

workplace

5 New Workplace Policies to Implement as Employees Return to Work

With a wide reopening effort expanding across the country to support the roughly 141 million vaccinated Americans, it’s likely that a return to the office is on the horizon. While some organizations adopted permanent work-from-home policies, others are planning to...

/ July 20, 2021
Coworking Space

5 Tips for Investing in Your Coworking Space for Improved Productivity

Much like any company’s culture, the idea of workplace design is a fluid, ever-changing concept. It needs to be, in order to provide relevant, contemporary design solutions for the modern-day employee. In that sense, even coworking spaces are prone to...

/ July 2, 2021
Four Dots

The Australian SEO and Digital Market is in Bloom

The Australian economy is currently flourishing. Although the pandemic has had negative impacts on numerous businesses and industries across the world, it definitely seems that Aussie businesses are slowly but surely bouncing back. According to the Australian Bureau of Statistics,...

/ June 24, 2021

Top Tips for Staffing and Managing Distributed Teams

Working remotely was once a nice dream for many, but in recent years it has become a reality. In fact, during the COVID-19 pandemic, remote work has become the norm in many industries. For some companies, the pandemic was the...

/ March 31, 2021

5 Essential Digital Capabilities to Ensure Business Growth and Resilience

The entire business world has taken quite a hit during the pandemic. Some have had to shut down their operations entirely, others have had to send their teams home and adapt to remote work, while some have had to restructure...

/ January 15, 2021

How to Prepare Your E-commerce Store for the Holidays

Every year, online retail brands brace themselves for the holiday hype. They stock up on the typical best-sellers, notify their repeat customers to let them know their favorites are in stock, and start advertising for the upcoming deals and discounts....

/ December 7, 2020

Vladimir Cizelj and Vlatacom Safe City Concept and Its Benefits

Having a safe and secure city to live in is high on the priority list for the majority of citizens around the world. Vladimir Cizelj and his renowned Vlatacom Institute are dedicated to creating solutions that turn this concept into...

/ November 30, 2020

6 Easy Steps to Change Your Physical Business to an Online Platform

People’s purchasing behavior has changed ever since the COVID-19 pandemic started early in 2020. More and more purchases are being made online. Having an online platform means it helps you stay competitive in the marketplace and allows you to stay...

/ November 20, 2020

4 Ways to Collect Money from Slow-Paying Clients

At the very beginning of your business journey, you must have quietly thought to yourself: if only I could somehow manage signing up clients, the rest would be a breeze. Then, clients started flooding your way, your reputation soon preceded...

/ September 22, 2020

Top 4 Tips to Use Personalization to Boost AOV and Conversion Rates

There’s nothing new about personalization in the world of digital marketing. It’s been used for years in an attempt to create a stronger, more long-lasting relationship with any brand’s target audience, to skyrocket their interest, and to make sure their...

/ August 25, 2020